UpscaleAds · Social media portfolio
Social MediaDigital Stories
Your social media is more than posts. It's your brand's voice. We tell stories that attract the right audience and convert.
8 brands · Meta Ads · creatives in English, Arabic & Kabayan
Brands featured in this portfolio
Our approach
Because your brand deserves to be seen everywhere. We create platform-ready content that stands out in a crowded feed, and run the ads that turn attention into conversations.
From content and design to ad creatives, branding visuals and digital strategy, we give you streamlined support to launch, scale and elevate your brand. With UpscaleAds, your brand doesn't just show up online. It shines.
How we can help
Everything your social needs
From the first profile setup to monthly content and performance campaigns.
- Launching
Profiles, optimised branding and platform-ready assets for a strong start.
- Content strategy
Content plans built on storytelling, engagement and a consistent brand identity.
- Creative design
Static posts, reels, banners and ad creatives that look polished and professional.
- Media production
Monthly packages with planned shoots, photography and video content.
- Social media management
Posting, scheduling, engagement, inbox management and community building.
- Performance marketing
Targeted campaigns on Meta, Google, TikTok and more, with measurable results.
- Analysis & automation
Analytics, tracking, competitor research and automation to improve ROI.
- Multilingual creatives
Content in English, Arabic and Kabayan, so every audience hears you clearly.
- Meta Ads strategy
Full-funnel, messaging and lead campaigns built around your services.
Combined impact
Across these 8 brands
Totals added up from the Ads Manager figures in each case study below.
Impressions and reach are summed across all 8 accounts. Reach is per account, so one person can be counted more than once. Ad spend excludes Mantra, whose total isn't shown in the source report.
Case studies
The work, and the evidence
Each case study shows the challenge, our Meta Ads approach, the creatives we made and the Ads Manager results.
Social media case study 01 · Healthcare · Dental & Aesthetics
Share & Care Medical Center
About the clientTrusted for comprehensive family healthcare in Silicon Oasis, and growing its advanced dental and aesthetic treatments.
The challenge
Low online visibility and inconsistent lead flow for dental and aesthetic services. Limited content and non-optimised ads made it hard to reach the right audience.
Our solution
A focused strategy with multilingual creatives, localised Meta Ads targeting and consistent content, then continuous optimisation and tracking to improve lead quality and reduce costs.
Meta Ads approach · key tactics
- Hyper-local targeting for Silicon Oasis and nearby communities
- Custom creatives for dental, skin and aesthetic services
- Segmentation by treatment interest, behaviour and demographics
- A/B testing of visuals, headlines and lead forms
- Budget shifted to top-performing campaigns
- Weekly performance tracking and improvements
Creatives we produced
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Ads insight
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Social media case study 02 · Healthcare · Aesthetics, Laser & Dental
Radiant Life Poly Clinic
About the clientOffers advanced aesthetic, skin, laser and dental treatments in a highly competitive local market.
The challenge
A brand-new Ads Manager account with no prior data, high competition in Satwa, no pixel optimisation and untested audiences for laser, skin and dental services.
Our solution
We built the account from scratch with strong visual creatives and hyper-local targeting, tested audiences and refined campaigns on real-time data to improve lead quality and lower cost per result.
Meta Ads approach · key tactics
- Hyper-local targeting for Satwa and nearby areas
- Custom creatives for laser, skin, gluta IV drip and dental
- Segmentation by treatment interest and demographics
- Strategic exclusions to cut low-quality leads
- A/B testing of creatives, headlines and CTAs
- Budget moved to top-performing campaigns
Creatives we produced
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Ads insight
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Social media case study 03 · Healthcare · Multi-specialty
Al Shifa Al Khaleeji Medical Center
About the clientA multi-specialty provider offering dental treatments, blood tests, root canal, orthodontics and medical packages.
The challenge
Balancing awareness and lead generation across many healthcare services while keeping costs efficient across different campaign objectives.
Our solution
A mixed-objective strategy combining awareness and messaging campaigns, with service-specific creatives, targeted segments and continuous optimisation.
Meta Ads approach · key tactics
- Awareness campaigns for reach and brand visibility
- Messaging campaigns for WhatsApp and Instagram
- Separate ad sets for dental deals, blood tests and packages
- Creative-led ads on affordability and benefits
- Targeting by health interests, location and behaviour
- Ongoing testing and optimisation
Creatives we produced
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Ads insight
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Social media case study 04 · Healthcare · Multi-specialty
Family Star Medical Center
About the clientOffers wellness packages, gynecology, ultrasound diagnostics and preventive health checkups.
The challenge
Driving consistent patient inquiries across many services while keeping the cost per messaging conversation efficient in a competitive market.
Our solution
A messaging-focused strategy driving direct inquiries on WhatsApp and Instagram, with service-specific creatives, precise targeting and continuous optimisation.
Meta Ads approach · key tactics
- Messaging campaigns for WhatsApp and Instagram
- Separate ad sets for wellness, gynecology and diagnostics
- Creative-led ads on benefits and affordability
- Targeting by health interests, location and behaviour
- Budget moved to the lowest cost per conversation
- Ongoing tracking and improvements
Creatives we produced
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Ads insight
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Social media case study 05 · Ayurveda & Wellness
Mantra Ayurveda Clinic
About the clientHolistic Ayurveda and wellness care, including pregnancy, postnatal recovery, diabetic neuropathy, skin care, Kati Vasti and home care.
The challenge
Low online visibility and inconsistent inquiries, with limited targeting and a need for service-specific messaging to reach high-intent patients.
Our solution
Service-based Meta Ads, hyper-local targeting and messaging-driven creatives, optimised continuously to grow inquiry volume and reduce cost per result.
Meta Ads approach · key tactics
- Hyper-local targeting for nearby patients
- Dedicated campaigns per treatment
- Messaging campaigns for instant consultations
- Segmentation by health interests and demographics
- A/B testing of creatives, formats and copy
- Budget moved to high-performing services
Creatives we produced
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Ads insight
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Social media case study 06 · Early Childhood Education
Little Minds Nursery
About the clientNursery programmes, term breaks and seasonal camps, promoted through offers and enrolment campaigns.
The challenge
Consistent inquiries across several campaigns with different objectives, from messaging to website visits, on an efficient budget.
Our solution
A mixed messaging and engagement strategy with offer-led creatives and precise targeting, improving inquiries and website visits at controlled cost.
Meta Ads approach · key tactics
- Messaging campaigns for WhatsApp and Instagram
- Engagement and landing page view campaigns
- Ads for offers, admissions and seasonal programmes
- Targeting by parents' interests and location
- Testing creatives and offer messaging
- Budget moved to better cost per result
Creatives we produced
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Ads insight
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Social media case study 07 · Sports Education
Alpha Sports Academy
About the clientStructured football and tennis training, including seasonal camps and regular classes.
The challenge
High-quality leads at scale with a controlled cost per conversation, across several sports programmes and seasonal campaigns.
Our solution
A messaging-focused strategy driving conversations on WhatsApp and Instagram, with programme-specific creatives and continuous optimisation.
Meta Ads approach · key tactics
- Messaging campaigns for WhatsApp and Instagram
- Separate ad sets for football, camps and tennis
- Ads on training benefits and enrolment
- Targeting by parents' interests and location
- Testing creatives and programme messaging
- Budget moved to lower cost per conversation
Creatives we produced
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Ads insight
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Social media case study 08 · Travel & Tourism
Dubai Oasis Travel & Tourism
About the clientA UAE travel provider scaling lead generation for travel packages, visa services and holiday bookings on Facebook and Instagram.
The challenge
High competition, fluctuating cost per lead and inconsistent performance across travel interests, while keeping lead quality high and costs low.
Our solution
Performance-driven campaigns with audience segmentation and continuous optimisation, refining targeting and creatives to stabilise lead flow and quality.
Meta Ads approach · key tactics
- Targeting based on travel intent
- Segments for travellers, families and holiday planners
- Creatives for offers, visas and tour packages
- A/B testing of posters, reels, headlines and forms
- Retargeting warm audiences
- Budget moved to best-performing ad sets
Creatives we produced
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Ads insight
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Next step
Ready to elevate your digital story?
We're here to lead the way, from the first post to campaigns that convert.