Google Ads agency in Dubai

Yes. We review account structure, keywords, search terms, bidding, conversion tracking and landing pages, then share clear recommendations.

Performance Max is a Google Ads campaign type that uses automation to show ads across Search, Display, YouTube, Gmail, Maps and Discover from one campaign, guided by your goals and assets.

Negative keywords stop your ads showing for irrelevant searches, reducing wasted spend and improving lead quality.

Yes. Conversion tracking for forms, calls, WhatsApp clicks and purchases is set up before or during launch so results can be measured accurately.

There are two parts: your ad spend, paid directly to Google, and the management fee. Management cost depends on the number of campaigns and campaign types, account complexity, tracking and landing page work, and how often reporting is needed. Ad budget depends on your industry's click costs and goals. We recommend both after a consultation and share a tailored quote.

Google Ads management focuses on one platform: Search, Performance Max, Shopping, Display and YouTube campaigns inside Google. PPC management covers pay-per-click strategy across several platforms, such as Google Ads and Microsoft Advertising, with budgets and bidding planned across them. If Google is your main paid channel, Google Ads management is usually the right starting point.

It depends on your goal and how people search for what you sell. Search campaigns suit high-intent enquiries such as "AC repair in Sharjah". Performance Max and Shopping suit e-commerce businesses with a product feed. Display, YouTube and Demand Gen build awareness and remarketing audiences. Most UAE lead generation accounts start with Search, then add other campaign types once conversion tracking and data are in place.

For most UAE businesses, both. English reaches the large expatriate audience, while Arabic keywords and ads help you connect with Emirati and Arab customers who search in their own language, often with less competition. We build separate Arabic and English ad groups with natively written copy rather than machine translation, and send each to a landing page in the matching language.

Yes. Google Ads lets you target by country, emirate, city or a radius around a location, and adjust bids for areas that perform better. A clinic in Al Barsha might focus on nearby communities, while a service company covering all 7 emirates might split budgets by emirate. We also check location settings so ads reach people in or regularly in your area, not just people showing interest in it.

Yes. Call assets let people ring you directly from a search ad, and call conversions can be tracked so you know which keywords drive them. For WhatsApp, we typically send clicks to a landing page with a tracked WhatsApp button, recording each tap as a conversion in GA4 and Google Ads. This shows which campaigns start real conversations, not just website visits.

Not always, but a focused landing page usually converts better than a general homepage. It should match the search intent, load quickly on mobile, present a clear offer and make calling, messaging on WhatsApp or submitting a form easy. We review your current pages first and recommend improvements or dedicated pages where needed. Our free website audit at /free-website-audit/ is a good starting point.

The first month focuses on setup, learning and refinement. We complete keyword research, build the campaigns, verify conversion tracking and launch, then review search terms closely to remove irrelevant traffic. Automated bid strategies also need time to learn from conversion data. At the end of the month you receive a report on early results and the priorities for month two.

Yes, but these sectors come with extra rules. Google applies stricter policies to certain healthcare, financial and similar ads, and may require additional verification or certification, while UAE regulations on advertising claims also apply. We review your offer, ad copy and landing pages against the relevant policies before launch, which reduces disapprovals and helps protect your account from suspension.

YouTube ads run through your Google Ads account and can appear before, during or alongside the videos your audience watches. You can target by location, interests, search behaviour and your own customer or remarketing lists. They suit brand awareness, product demonstrations and re-engaging website visitors. Depending on the format and bidding option, you typically pay when viewers watch or interact with the ad.